Google Advertising Agency.
Stop wasting money on ads that aren’t working. No matter the type of business you have, you can benefit from paid advertising. And as one of Google’s Top Ranked Agencies in the U.S. and Google Premier Partners, we know to setup, optimize, scale, and troubleshoot all different types of campaigns.
Perfect for Small-to-Medium sized Businesses
Google Ads Agency in Philadelphia & Bucks County.
As a Google Ads Agency in Philadelphia that focuses on scaling small businesses, we’re experts at creating, optimizing, and managing Google Ad Campaigns. Google Ads are best known for being able to attract the right customers at the right time sine they are actively conducting their search when they see your ad. Google Ads work by targeting ideal audiences based on their current and previous online activity.
You’ve probably experienced something like this in the past where an ad pops up soon after you’ve looked at the product elsewhere online. This kind of retargeted advertising is designed to keep reminding you of that product and the reasons to purchase it until you eventually do.
Sounds like magic, right? We’ll we are the magicians of Google Ads. From top-of-the-funnel ads to sophisticated retargeting campaigns, we manage every step of the way. As a data-driven Google Ads Agency, we are committed to giving you full transparency on the analytics and results so that you can understand where your money is being spent and how we plan on scaling it.
Our team of experts can help you stay ahead of the game
What Our Google Ads Company Can Do For You?
Google Search
Google Display
Performance Max
Conversion Rate Optimization
Google Search
Google search ads are absolutely fantastic for businesses.
First, these ads give you a golden opportunity to connect with a massive audience of potential customers who are actively searching for products or services just like yours. Imagine appearing right at the top of search results, getting all that attention and driving tons of relevant traffic to your website for people searching for you and your services.
With Google search ads, you have the power to target your ads to specific groups of people based on factors like where they’re located, their age, and what they’re looking for. This means you can ensure that your ads are seen by the right people at the right time, increasing your chances of turning those clicks into actual customers.
And the best part? You can easily track and measure the results of your ads using Google’s handy analytics and tracking tools. This means you’ll know exactly how your ads are performing, how many people are seeing them, and how many are actually taking action and becoming your customers.
You can also set your own spending limits and adjust your ads as needed. This means we can make sure you’re getting the most bang for your buck and not overspending.
Google Display
Google Display Ads are like having your very own billboard on the internet.
Picture this: your business gets to showcase eye-catching visual ads on websites, apps, and even YouTube videos, reaching a huge audience of potential customers. It’s like having your brand everywhere, grabbing attention and leaving a lasting impression.
With Google Display Ads, you have the power to target your ads to specific audiences based on their interests, demographics, and browsing behavior. This means you can show your ads to the right people at the right time, increasing the chances of them taking action and becoming your customers.
Display Ads are incredibly versatile. You can use compelling images, engaging videos, or interactive formats to capture attention and tell your brand story. It’s like having a mini commercial or a captivating magazine ad that people can’t resist.
Google’s smart algorithms analyze user behavior and show your ads on websites that are most likely to attract your target audience. This means you’ll get maximum exposure and reach the people who are genuinely interested in what you have to offer.
If you’re looking for a captivating way to increase brand awareness, reach a wider audience, and drive more traffic to your website, Google Display Ads are the way to go.
Performance Max
Performance Max campaigns are designed to maximize your reach and results across multiple Google platforms, including search, display, YouTube, and more. It’s like having a one-stop-shop for all your advertising needs!
With Performance Max, you can showcase your ads in front of a massive audience, capturing attention and driving relevant traffic to your website. It’s like getting a VIP pass to reach potential customers wherever they are online.
Performance Max campaigns leverage Google’s powerful machine learning algorithms to optimize your ads in real-time. This means your ads are shown to the right people at the right time, increasing the chances of maximizing your return on investment.
Plus, you when setup properly, you access to comprehensive reporting and insights, so you can track the performance of your ads and make data-driven decisions to improve your campaigns.
Conversion Rate Optimization
Conversion rate optimization (CRO) is like having a secret weapon for your website. Imagine your website as a virtual storefront. Now, CRO is all about making that storefront irresistible to your visitors, turning them into loyal customers. It’s like having a magic wand and waving it to boost your sales!
Conversion rate optimization also known as CRO focuses on optimizing your website to increase the percentage of visitors who take the desired action, whether it’s making a purchase, filling out a form, or subscribing to your newsletter.
By analyzing user behavior, testing different elements, and making smart tweaks, CRO helps you create a website that’s user-friendly, engaging, and persuasive. It’s all about understanding your visitors’ needs, desires, and pain points, and then tailoring your website to meet them.
With CRO, you can boost your conversion rates and get more bang for your marketing buck. It’s like turning up the volume on your website’s success! And the best part? You don’t need to drive more traffic to your site to see results. It’s about making the most of the traffic you already have.
By making data-driven decisions, you’ll discover what works like magic to turn visitors into paying customers.
Packages for all sized businesses
Google Ads Management.
Our PPC packages come with a clear breakdown of what’s included, so you know exactly what you’re getting. If you’re unsure which package is the best fit for your business or if you need a more flexible solution, don’t worry! Simply book a call with us, and we’ll help you figure out the perfect option. No more guesswork, just straightforward and tailored solutions for your PPC needs.
Starter Plan
$1,500
per month
The perfect marketing plan for a business just starting out with PPC but looking to make an impact.
Advanced Plan
$2,000
per month
The ideal marketing plan for those who are serious about their paid search and growth.
Elite Plan
$3,500
per month
Our most popular marketing PPC plan includes more services and ultimately more management.
Ultimate Plan
$5,000
per month
Now you’re playing with the big boys and completely invested in your paid advertising campaigns.
- Term
- Team Member
- Audience Research
- Keyword Research
- Campaign Setup
- Conversion Optimization
- Custom Client Dashboard
- Google Analytics Tracking
- Monthly Reports
- Content Creation
- Marketing Consulting
- Meetings
- Setup
- 3 Months
- Account Executive
- Monthly
- 12 - 14 Days
- 3 Months
- Account Executive
- Monthly
- 12 - 14 Days
- 6 Months
- Account Manager
- Weekly
- 7 - 10 Days
- 6 Months
- Account Manager
- Weekly
- 7 - 10 Days
We will be able to advise on the best package for your business during your initial 30-minute consultation. Packages exclude any associated advertising spend.
Why Choose Us As Your
PPC Marketing Agency?
Only a handful of pay-per-click management companies have earned Premier Partner Status. It’s only awarded to agencies who have shown outstanding results for their clients over an extended period of time. You can also get free tips & tools for your paid marketing campaigns like how to use site extensions in this blog post.
Full Service
Our in-house full PPC experts manage your campaign from start to finish. This way you can focus on what you do best.
CR Optimization
We use proven principles from web design, psychology to test and improve the conversion rates of traffic.
A/B Testing
We let the data guide us in making decisions and split test campaigns to see what works best for your business.
History of Success
With proven strategies and a track record to back it up, we know we can take your PPC campaigns to the next level.
We're dedicated to getting your business results.
We pride ourselves in being the best Digital Marketing Agency in Philadelphia. But don’t just take our word for it, here what some of clients are saying…
"Samantha went above and beyond to help my real estate business with marketing. She helped me with Facebook advertising. She was incredibly knowledgeable and very professional. She was willing to do whatever it took! I could not give a higher recommendation if I tried! I could not give a higher recommendation if I tried!"
"I had the best experience ever! From the moment we started working together, I could feel that she cared as much about the success of my site and the vision I had pictured in my head. The end result came out 10x better than I even pictured in my head. I cannot thank Local Marketing Solutions enough!
"Samantha came to my rescue when I wanted to redesign my website for my photography business. She was there every step of the way for advice and my constant questions. I highly recommend her..."
"Sam created an amazing website for my small business. She worked with me on every detail and I am obsessed with the final results! Within days of hiring her, my website was up and running smoothly. Thank you Sam!! Would highly recommend."
Frequently Asked Questions.
What exactly is PPC?
PPC, or Pay-Per-Click, is a type of online advertising where you pay for each click on your ads. It's a great way to drive traffic to your website and boost your online presence. It primarily usually focuses on Google but it can be on other platforms as well.
Which platforms can I use for PPC advertising?
When it comes to PPC advertising, you have an array of platforms to choose from. Let's dive deeper into some of the popular options.1) Google Ads (formerly Google AdWords - With its extensive reach and targeting options, Google Ads is a powerful tool for reaching your target audience, 2) Bing Ads: Bing Ads is Microsoft's advertising platform, which allows you to display your ads on the Bing search engine, as well as on partner sites like Yahoo. While Bing's market share is smaller than Google's, it still attracts a significant number of users, making it a valuable platform to consider, 3) Facebook Ads: With over 2.8 billion monthly active users, Facebook offers a vast audience for your PPC campaigns. Facebook Ads allows you to target users based on their demographics, interests, and behaviors, making it an effective platform for reaching specific audience, 4) Instagram Ads: As a subsidiary of Facebook, Instagram also offers advertising opportunities through its platform, 5) Twitter Ads: Twitter Ads allows you to promote your tweets, accounts, or trends to engage with users and expand your reach. It offers targeting options based on interests, demographics, and keywords, making it a great platform for real-time engagement and brand awareness, 6) LinkedIn Ads: If you're targeting professionals or B2B audiences, LinkedIn Ads is a powerful platform to consider. With its professional networking focus, LinkedIn allows you to target users based on their job title, industry, company size, and more.
Each of these platforms has its own unique features, targeting options, and audience demographics. It's important to consider your business goals, target audience, and budget when selecting the most suitable platform(s) for your PPC campaigns.
How do I choose the right keywords for my PPC campaigns?
Choosing the right keywords is crucial for the success of your PPC campaigns. Start by conducting thorough keyword research using free tools like Google Keyword Planner. Think and look for keywords that are relevant to your business, have sufficient search volume, and align with your campaign goals.
Can PPC campaigns help improve organic search rankings?
PPC campaigns and organic search rankings are separate entities. While PPC can drive immediate traffic and visibility, it does not directly impact organic search rankings. However, PPC campaigns can indirectly support your SEO efforts by increasing brand visibility, driving more traffic to your website, and potentially generating backlinks and social signals.
How often should I adjust or update my PPC campaigns?
Regular monitoring and adjustments are necessary to optimize the performance of your PPC campaigns. The frequency of updates may vary depending on factors such as campaign size, budget, and performance goals. It's recommended to review and make adjustments at least once a week, but more competitive campaigns may require daily monitoring.
Have a project in mind?
Book a call with our team!
